Cruella
Released 27th May 2021
Silver | Families, P25-54
Emma Stone leads this origin story focusing on one of Disney’s most iconic, multi-generational villains.
In 1970s London, young fashion designer Estella de Vil becomes obsessed with dogs' skins, especially Dalmatians, until she eventually becomes a ruthless and terrifying legend known as Cruella.
Audience profile
63%/37%
Female / Male audience split
48%
P25-54
137ix
Mid-Life Households
130ix
Leading Lifestyles
Source: CineTAM Live Comparable Title
